O’MANDARIN
At O’Mandarin, I led production and campaign shooting to spotlight the brand’s bold take on regional Szechuan classic dishes. As Marketing Manager for Kepler, I oversaw cross-functional coordination between creative, strategy, and operations, ensuring that every asset reflected the raw intensity and cultural richness at the heart of O’Mandarin’s identity. From spicy visuals to storytelling that echoed the heat of its flavors, my direction helped shape a cohesive brand launch that resonated across digital platforms and in-store experience alike.
Production Lead
Photography & Videography
Post Production Editing
Social Account Management
What was possible?
Event Planning & Production
A warm look into O’Mandarin’s Master Chef’s Grand Wine Dinner at O'Mandarin. Led by Master Chefs Jiang Wentao and Gao Wei, our attendees are guided through an eight-course exploration of layered flavors and curated wine pairings.
Driven by a passion for reimagining traditions, the ongoing content strategy for O’mandarin is built to elevate its social presence with intention and creativity. From crave-worthy hero dishes to everyday favorites, each post highlights the bold twist O’mandarin brings to classic Chinese comfort food, showcasing why it continues to stand out as Hicksville’s go-to destination for modern Chinese dining.
Flavors from the East: Discover Modern Chinese Cuisine
O Mandarin continues to elevate its presence through cultural storytelling and modern Chinese cuisine, including participation in “Flavors from the East: Chinese Cuisine Takes New York,” where its culinary team represented authentic regional flavors alongside renowned chefs from Canton, Shandong, and Sichuan. With a perspective rooted in tradition and refined through innovation, O Mandarin highlights how Chinese cuisine can bridge cultures through bold, thoughtful cooking.
In support of this ongoing effort, I helped KPM to coordinate influencer partnerships and post-production for event recap content, ensuring each moment is translated into polished storytelling that extends beyond the room and strengthens O Mandarin’s social footprint.
SOCIAL SHORT FORMS
During my time at Kepler, I shot and edited video content highlighting the collective hospitality scene that O’Mandarin has to offer. Working closely with the team at O’ Mandarin, I sought to reflect the precision, care, and deep-rooted passion that shape every plate they serve.